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Canadian Tire

2015 Annual Report

Being a proven Canadian retailer means knowing when to think outside the book.

  • 2016 CPA Canada Awards – Award of Excellence in Consumer Products and Services

For Canadian Tire’s 2015 Annual Report, the task was twofold: provide an elegant book that supported the company’s iconic brand, and seamlessly integrate the print report with its online counterpart, the Year In Review. To do this, The Works married clean design with innovative technology, equipping the report with both a QR code and NFC tag sticker. With a simple tap of their mobile device, readers are directed to the online component – just like scanning at the checkout of your local Canadian Tire.

  • 2013 Annual Report
  • Jumpstart Charities 2013 Annual Report
  • 2010 Annual Report
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2010
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