Oxford
Bringing clarity and credibility to complex sustainability reporting
The goal
Oxford is a leading global real estate investor, developer and manager focused on creating real estate that strengthens economies and communities. Our relationship with Oxford goes back over 20 years and covers many projects, including the development of its iconic logo. As part of that ongoing relationship, Oxford asked for our help to evolve its sustainability communications, with a focus on making complex information easier to understand, navigate and engage with.
- Creative strategy
- Reporting
- Strategy and consulting
- Visual design
How we helped
Drawing on our long-standing creative partnership and deep understanding of Oxford’s brand, we developed a sustainability communications approach centred on clarity and audience relevance. Plain language and thoughtful wayfinding ensured readers could quickly find the information they needed and understand it on first read. We applied the same principle to visual storytelling, using infographics to clarify complex topics such as the company’s value chain, decarbonization journey and exposure to climate risk.
Across multiple disclosure formats, we built a cohesive communications ecosystem that delivered clearer, more relevant sustainability information to Oxford’s varied audiences.