The Canadian Tire Family of Companies was excited to sponsor the Canadian Olympic team for the first time – and the excitement showed in its 2013 AR.
2014 AR featured work by celebrated artist Charles Pachter
Canadian Tire performed well in 2013, just as it knew Canadian athletes would at the 2014 Winter Olympics. Its AR reflects the corporation’s competitive drive and the overall “Power of Sport”. Featuring a bold maple leaf–shaped team photo from the “We All Play for Canada” campaign on the cover, the report highlights Canadian Tire’s growth as a leading national retailer, along with executive messages and performance data that complement its Year in Review website.